Heartbreaker – Pat Benatar cover from rehearsal from 5/5/2023 (room audio). Here is a quick video from rehearsal the other night! Please subscribe to you YouTube Channel if you don’t mind!
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Hit Me With Your Best Shot – Pat Benatar cover from rehearsal from 5/5/2023 (room audio).
Here is a quick video from rehearsal the other night! Please subscribe to you YouTube Channel if you don’t mind!
#lebelagetribute #patbenatar #missygarnett #thelowryagency #tributeband #nashville #nowbooking #livemusic #corporateevents #corporatebands #classicrock #rockmusic #davidlowry #thelowryagency #patbenatar #neilgeraldo #benatargeraldo #booking #events #corporateevents #shows #concerts #cover #bandcover #guitar #guitarcover #howtoplay #guitarlesson #youtube #jeffgibson #jamiesmith #bobmarinelli
One of the great lies I hear from bands that haven’t made in the music business is that promoters don’t promote enough for their shows. Really? A PROMOTER whom by title and definitions job it is to promote isn’t promoting enough? I call a serious BS to this excuse that musicians use to not be accountable for their poor numbers. I have yet to meet either as a musician or a business person a promoter that didn’t promote. We are talking 30 years of playing or working in the business and I have never seen this. Even the small promoters work their fingers to the bone, pay the bands with what little came in and always go home with nothing while the bands bitch and complain and pretty much did no promotion what so ever.
It is my contention that most musicians don’t know what promotion truly is and wouldn’t recognize it if they saw it and they have no idea what is going on in the background. Is this harsh? Yes, but it is my experience dealing with musicians.
So let’s get this out of the way early. Yes, there are exceptions where maybe a promoter is new or doesn’t know what they are doing or maybe doesn’t have a budget but this is not what you normally deal with. Even still people who are promoting an event are usually very excited about their event and will promote it the hilt to the best of their ability which I can not say about musicians. Yes there are a few musicians out there that get it, but the majority don’t and they make excuses as to why they there are no people at their shows.
First and foremost, promoters are not in the business of losing money. Promoters are in the business of making money. They aren’t into taking chances and throwing away hard earned dollars by throwing an event and not promoting it. That is just plain stupid and not even close to reality. If you as a musician have met a promoter that is into throwing money away and you worked with them, then that is your fault for making a bad business decision. Hopefully you have learned form it and know what questions to ask next time.
As far as promoters taking advantage of local bands again a load of BS. If you are a local band, and you were lucky enough to get a spot on an event that has money behind it, you are already getting more than you are worth in advertising and promotion alone. It builds your brand, your credibility and if you actually drew in the minimum of 30 paid tickets you should be drawing in, then you will be remembered and brought in again and again as long as your work your butt off and keep brining in numbers. This does lead to getting paid and much better opportunities for you. If you are a local band opening for a A level or B level band, you are getting paid by getting in front of the audience that paid to see the headliner not you. This is a crowd that would never normally come see you. Understand the opportunity that it is, the opportunity you couldn’t normally afford to pay for yourself and make the most of it.
I can’t tell you how many times I stood in front of Bridgestone arena during a big concert by myself handing out promo cards while not one of the band members helped or how many times I was out ever day hanging posters and no help from the bands. 3 times I had a tiny bit of help hanging posters from 1 musician who did one small area of town with me and 2 others where a model and a friend helped me to 2 square blocks. Everything else was me every day hanging posters and hitting a previous area again every third day. The bands always had an excuse as to why they couldn’t help.
Promoters have their events listed on all the known event websites. They get their events in all the local entertainment rags. They set up radio interviews and advertising. They do email blasts over and over again. They have social media accounts that they promote on. They hang posters all over town over and over again because posters are always pulled down. This more promotion per event then most bands will do in a year for themselves let alone for just one event. What do musicians do? Maybe a couple Facebook posts or tweets and call that promotion.
In a perfect world, each event will be promoted to the hilt by the promoter, venue and bands. Will this happen? Maybe, maybe not. The reality is this. Each musician or band is responsible for their success and the success of each event no matter what anyone else does. You can never rely on someone else’s promotion for your business. YOU have to kill it each and every time. YOU cannot let excuses creep into your thought process. People pay to see bands that are good, the pay to see an experience. If they aren’t paying to see you, it’s not because of a lack of promotion by the venue or promoter. It’s because you aren’t giving them what they want yet. They don’t see anything worth paying for. YOU as a band have to learn how to separate people from their money. YOU have to learn how the become the EVENT that makes them put other things off and come see you instead of a movie or handing with friends.
As a promoter we have to do the same thing however, promoters learn quickly usually and bands seem to languish in poor work ethic and lack of creativity.
Bottom line is this. YOU have to toot your own horn and not expect anyone else to. YOU have to learn the skills to make this happen. YOU have to have a band that is dedicated to putting together a strategy to promote effectively. This means everyone in the band has to participate and quit using the “that just isn’t my thing” excuse. If you are in a band and you find that you don’t have the drive or the time to make this happen, then it is time re-evaluate your business and maybe step aside or just be comfortable with being a local band. There is nothing wrong with that. Getting up and playing music for any number of people is it’s own reward.
The music business isn’t the same as it was 20 years ago. There is very little money it, especially for bands that haven’t made it. Musicians wanted control of their careers so they could make more money and not get screwed. Well guess what, you got it. Now it is all your responsibility. The real work, the hard work is now up to you and you live and die by the sword.
Now you know why, bands had contracts that paid other people so much. They were the ones making you successful. They did all the hard work, the grunt work. They were the ones taking the risk and fronting the money so you could be a rock star.
Time to make a decision. Either you want it and will do everything as a unit possible to make it or you won’t, but quit blaming others for what you are not willing to do for yourself.
To all the bands that are doing it, keep it up! Never give up! Take the reigns of your business and do your best to dictate your success!
The entertainment business is incredibly tough to be in. We all think we are amazing talents and think we should be paid for all of our hard work and what it takes to put on a show of any kind but that isn’t the reality. The reality is it’s hard to separate people from their hard earned income and with all the entertainment being thrown at them from every angle now days, it’s very hard to capture their attention.
This is why is so incredibly critical that word of mouth spreads about your show the entice people to your future shows. It almost always takes lots and lots of shows before you start to see the crowds you want but there is a strategy to doing it and most importantly, it has to be an experience they will remember and always talk about.
The other day, Dana White of the promotions company UFC came out and said “If you want to get paid, you don’t want people doing the wave during your fight.You want them talking about you on Monday and Tuesday and that isn’t going to happen if they aren’t paying attention to your fight” (paraphrased.) This is completely true of any form of entertainment. If you can’t get people to talk about how completely amazing your show or performance was, you are not giving the audience the experience they are paying for and hence, you don’t deserve to get paid no matter how hard you worked nor should you expect them to. This isn’t an hourly paying gig based on the hours you put in. Lot’s of people work hard (most likely in the wrong areas) but may not be talented enough, visionary enough or a good enough producer to put on the entertainment experience of a life time.
This is the truth. Hard work doesn’t determine getting paid. Buying gear doesn’t determine getting paid. Nothing determines getting paid other than your show putting butts in seats no matter how hard you work or talented you are. This can be a very long and arduous process for any entertainer but it is usually the most common road. Time, effort, talent and an amazing amount of patience are absolutely necessary in the entertainment business. If you aren’t giving the public something that makes them want to part with their money, then you have no one to blame but yourself. You don’t deserve to get paid just for showing up.
Along with talent, planning, intense amounts of practice and the vision to make your dream happen and to also deliver something the public finds value in comes the actual real work that most entertainers don’t want to do and hope others will do for them before they are big enough for anyone to want to. The promotion, booking and business end of things. Somehow the entertainers have to be able to do all of this. It’s obviously very hard and if it was easy, every one would be doing it but they aren’t. However it can be done and there are plenty of examples in the business to prove it. It comes down to will, determination and talent not only to perform but design a show that will provide and experience, not just another so-so show that the public usually gets. They deserve much better than average if they are going to spend money on a ticket plus any other expenses such as drinks, dinner, parking or babysitting etc.
I would estimate that about 95% of what entertainers are putting out there in their performances or shows is completely average or below, yet all I see are entertainers demanding that they should get paid. Paid for what? Mediocrity? I won’t pay you for that. When you send in your material and tell me how amazing you are then that is what I expect. If you aren’t that, if you don’t deliver on your words of your live show, if you don’t put butts in seats or increase your crowd on average over time, then you simply are not as good as you say you are. That is reality. That doesn’t mean give up though. It means you need to re-evaluate your show. Take the time to make adjustments, improve in the areas that need it and learn to put on the show that people wan’t to see. If you don’t, you can’t complain about people not wanting to pay ticket prices. You aren’t providing the value to make it worth the price to them.
You want to sell tickets? Provide the experience that people can’t stop talking about. This means the most well rehearsed, professional dedicated performance you can deliver and it must keep getting better. Until then, you will be mired in mediocrity and low ticket sales and letting the business jade you for your perceived slights. No one owes you a living. In this business, talent, hard work, creativity and vision are all you have. Bring it or go home. Don’t complain about people not coming to your shows when you aren’t giving the very best for them to see.
This is the reality that haunts us all. You and me alike.
Rock band Maragold chats with Live From Music City about their new CD “Maragold” to be release on April 23rd, songwriting and the music business!
Listen to the interview here!
MARAGOLD…a band that started as an idea and grew into a long awaited reality.
Renowned guitarist Greg Howe, widely known for his rock / fusion instrumental recordings, had been considering doing an album featuring vocal-driven songs for quite a while. Long time friend, bassist Kevin Vecchione, had played on Greg’s “Five” album, as well as having toured with Greg previously.Through the years, over the course of their enduring friendship, Greg and Kevin had been discussing and mulling over the idea of being in a band together… They finally decided to stop talking and start acting, and the seeds of the band “Maragold” were sown. Drummer Gianluca Palmieri, who had also toured with Greg, and played on his recent album “Sound Proof”, was recruited to complete their dynamic rhythm section.
All they needed was “the voice”…
Originally, the band started working with a male singer, but due to other musical endeavors, he was unable to continue with the project. In the meantime, Kevin had discovered an amazing vocal talent while performing in the Tri-State area club circuit, and suggested the female singer as a replacement. Greg was initially hesitant, as the songs they had lined up were centered around a male vocalist.
Kevin had Greg listen to some demos he had done with the new singer, Meghan Krauss. Greg enthusiastically agreed that she had “the voice”, but Meghan’s presence, personality, image, and especially her ability to inject herself into a song, truly made her the “total package” that they wanted in a vocalist. Meghan agreed to take on the duties as lead singer; Greg and Kevin immediately went to work writing songs befitting her vocal style.
The results are the ten amazing songs on the debut self-titled album, “MARAGOLD”. Combining exemplary musicianship and powerhouse vocals with provocative songwriting, the album represents a daring new direction for Greg Howe, which is sure to be an exciting experience for his fans, old and new.
You can find out more about Maragold here:
Earlier I was looking at my numbers for this blog and was completely amazed at how well it was doing the last couple days based on one CD review for the band Maragold. Yesterday when I released it it was already doing double it’s average daily but then around 11:00pm CST the band posted it on Facebook and holy crap did it explode. It his had more views by 10 times the amount of any other CD review or musician spotlight I have written. Here is the key, each one posted it pretty much on their personal and band page on Facebook. Most bands don’t do this. They maybe post it once on their band page and not on their personal pages and they interacted with their fans about it. When I released it in the morning two of the band members and the band twitter account RT’d it once and that was it. For further reference on this please read my blog “Creating The “Buzz,” It’s Your Responsibility.”
What does this mean? It means that Maragold has found a way to reach it’s audience like no other band I have reviewed for or spotlighted. It means “true” fans not Facebook likes are extremely excited about them. It means they have actually offered up something the public wants. They did this in spite of having never released a CD and the only member of the band with a real name is was co-founder Greg Howe who is a well known guitar instrumentalist. Well known being relative in the world of music. Yes most guitar players know who he is, but the world doesn’t. Please note that Maragold didn’t ask me for a review. I just did it because when I listened to the CD it was so good I really had no choice.
Everyday on Facebook I see bands complaining about how hard it is or how the industry keeps people down etc… That is complete bunk. Is it hard yes but most bands don’t work hard enough, give the public something they want to buy or shoot themselves in the foot with poor promotion and bad social media skills. Is it anyone else’s fault you can’t make it? No. For whatever reason, Maragold has touched an audience with no prior CD, no real history of gigging, nothing but the past success of guitar player Greg Howe and each other individuals past endeavors. They made it happen without anything other than hard work, determination, incredible talent and most importantly at this stage knowing how to build up a release. Now because of this, hopefully with continued hard work, the songs which are amazing, will be the deciding factor in their long term success.
This audience interaction is what every band should be striving for, for without it, you have nothing.
Pre-order the Maragold CD here: http://www.maragoldband.com/
Maragold is a rock band founded by guitar virtuoso Greg Howe and bassist Kevin Vicchione. For those not in the guitar community, Greg is a world renown player and has played with such artist as Justin Timberlake, N’Sync, Christina Aguilara, Michael Jackson, Rihana, Lady Antebellum, P Diddy, T-Pain, Salt and Peppa not to mention jazz fusion legends like Victor Wooton, Dennis Chambers and other world reknown players like Richie Kotzen and Stu Hamm. Actually Greg’s song “Jump Start” is my favorite guitar instrumental of all time. So needless to say I had high expectations when I heard about this project and holy shit does it deliver. Greg has the very rare ability to be a virtuoso and still play for the song. His solo’s are so amazing and vintage Greg but sound completely original in a sea of completely unoriginal players who all sound the same in today’s scene. You will never hear a “typical” lick or sound from Greg but you will be amazed and wonder why more players don’t strive for a unique voice like his.
First let me tell you about the other musicians on the project. Singer and relative newcomer Meghan Krauss is the best female rock singer to come out since Sass Jordan. This lady can sing with the best of them and evokes that excitement from inside you that you so rarely hear from singers anymore, as they are all canned and predictable. Meghan will knock you on your ass and remind you why you listen to rock in the first place.
Bass Player Kevin Vecchione is a SOLID player. Kevin is obviously capable of so much more and that is the beauty of his playing here. He plays exactly what is needed for the song, never anymore and drives the buss with drummer Gianluca Palmieri so that the pocket is strong and every song leads you like it should. I have a feeling we will be hearing a lot more about Kevin in the years to come as opportunities arise to showcase his immense talent.
Drummer Gianluca Palmieri is the epitome of a “pocket” player on this CD. It’s so great to hear players that know how to play for the song no matter how good a musician they are. It can be very tempting to play too much or show off and while Gianluca plays some incredibly fresh grooves to allow you to see his true talent without showing off, it’s never over stated and is truly a part of the songwriting as opposed to just being a drum track. The rhythm section of Vecchione and Palmieri is as good as it gets and something all players should listen to and learn from.
The single “Evergreen Is Golder” is a straight out knock you on your ass “Hello world I am Meghan Krauss and I am going to kick your ass!” statement. A great rock song with a blistering solo and incredible hook. Written by Greg, Kevin and Greg’s brother Al Howe, this song is a hit single through and through. I hope to God someone gets behind this for radio. Hell I’ll push it myself.
“Saturday Sun” and “Lullaby” are other rockers that shine, no pun intended. Another high point for me was “Paradigm Tsunami.” This CD is not your typical rock record by any means. It has blues, jazz, rhythmic displacement and all kinds of cool elements that really bring out the color and flavor of the songs. Meghan takes advantage of every opportunity is now in the “best singer you have never heard” of category along with Richie Kotzen.
“Maragold” is a must buy CD and one of the top 2 CD releases of 2013 along with Steve Lukather’s new CD “Transition” and the best rock CD since “Forty Deuce” featuring Richie Kotzen. You can no longer say there aren’t any good rock bands anymore. Maragold may be just what the hurting rock genre needed, a good old shot of in your face, kicking your ass rock n’ roll. Thank God for Maragold.
Five out of Five ass kicking stars.
Go buy it now here: https://itunes.apple.com/us/album/evergreen-is-golder-single/id619283574 NOW!